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Your Name
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Your Company
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Your Email Address
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Your campaign
Brand name
Campaign name
Start date
DD slash MM slash YYYY
End date
DD slash MM slash YYYY
Campaign Objectives
Why run this campaign?
Please Select...
Acquire Customers
Retain Customers
Launch Product
Business Growth
Other - Please Specify
Other reason –
The campaign should generate?
More Reach
Better Engagement
Lots of Views
Drive Traffic
Increase Store Visits
Generate Leads
Download App
Boost Sales
Reduced Churn
How will you measure success?
Clicks / CPC
Leads / CPL
Conversions / CPA
CTR / CR Benchmark
Sales Revenue
ROAS / ROI Goal
Customer Lifetime Value
Other (please specify)
Media channels?
Programmatic Audio
Programmatic Outdoor
Programmatic Rich Media
Programmatic Display
Programmatic Native
Programmatic Video
Catchup TV
Social Ads
Search/SEM
SEO
Marketing Automation
Who will it Relate with?
Gender –
Female
Male
Both
Age –
<18
18-29
30-39
40-49
50-59
60+
Lifestage –
Interests –
Geo –
Devices –
Campaign budget?
Additional info?
Creative
Need help creating ads?
Yes please!
No thanks, we'll provide.
Creative assets?
Required deliverables?
Select All
Animated Display
Rich Media Banners
Social or Native Ads
Video Advert
Landing Page
Ad copy?
Website or landing page URL?
Why should customers buy?
